Masterclass Stroopwafel Entrepreneur:

This Masterclass Stroopwafel training for professionals is individually tailored for each student, but the basic information is very essential for everyone.

Get to know and map out your plans and goals. This allows us to fully adapt our training to your knowledge needs.

Topics such as: history, equipment, health and ingredients are covered.

A simple explanation of what to use and why, so you can make the right decisions in the country you will start.

Equipment: We look at all possible machines to make the right decision on which one to buy. Which materials are needed and which are not?

First we teach you all the secrets of the perfect dough recipe with the available ingredients in your country.

We teach you how to make your own syrup and how to influence the taste, viscosity, color and composition.

We discuss all the techniques of baking and cutting the cookies What is your ultimate stroopwafel recipe

Module 2:

How can you give your own signature with the locally available ingredients. We make 2 or 3 types of dough.

Syrup – What is the best way of storage, packaging, transport.

-How to start your private label.

-How to sell more, who is your ideal customer and where to find and approach them.

We look at your business plan, marketing plan, the use of Social Media, the financing.

You determine your mindset, your goals and the opportunities. For example: are you going to work alone or with employees, are you opening one store or multiple. Are you starting a shop in shop concept or maybe franchise? What about the possibilities to expand?

We will introduce you to all possible ways to present the stroopwafels to your customers.

Action: Roll up your sleeves, make your first dough completely independently and take the first steps towards making Dutch Stroopwafels. Techniques and temperatures of baking the biscuits: let’s taste, smell and look at the structure of the stroopwafel biscuits.

We continue baking until we have achieved the best result.

Making syrup: Making good syrup is an art. We practice, practice and practice more.

We will go through all the possible situations that something practically goes wrong and how to fix it.

Presentation and toppings: how are you going to serve your stroopwafels to the customers? Which pricing do you choose and why? 

The end of the Masterclass Stroopwafels is when you decide that you are satisfied and fully informed and ready, but not later than 20:00 hrs.

You can earn back the total costs of this training within a month of being operational.

The Masterclass Entrepreneur includes:

•     3 years of guidance and advice (via telephone, email or Whatsapp) 

•     The E-BOOK The secrets of Stroopwafels 

•     The complete Video training worth € upon request

•     all materials and certificate, coffee, tea and lunch

For only € upon request ( max 2 p) you are fully all-round and prepared for your future as a stroopwafel entrepreneur, make an appointment quickly and plan your Masterclass and start with your Stroopwafel carriere.